The services and competencies which are gathered together under the SVIT umbrella were presented in a rather unusual way. Media reports about actual, mostly negative real estate situations were the starting point for explaining how customers can take advantage of SVIT services and expertise.
Further complementary publications and advertising material which appeared confirmed that the association's requirements had been fulfilled. The results reflected the positive, close working relationship in the development of the publication, both from the point of view of the client and the agency.
